Amazon makes shopping ‘Flow’ with image recognition technology

Amazon has launched ‘Flow’, which allows consumers to order products by scanning pictures with their smartphones.

The image recognition technology used by the e-tailer searches for similar logos or imagery held on its database and adds those relevant products to the shopper’s virtual basket.

Is this a new way for Amazon to get ahead in the retail industry?

The Wall Street Journal Blog has offered its view on the new technology.

Click here to read the blog…

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s